7+ Awards Won • £13M+ Generate

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STOP PAYING

CHECKATRADE.

START OWNING

YOUR PIPELINE.

Facebook & Instagram advertising built for trade businesses. Predictable leads for heating engineers, roofers, plumbers, and electricians. No payment until you get 10 qualified leads.

NO UPFRONT PAYMENT

7+ YEARS EXPERIENCE

£5M+ AD SPEND

The Problem

TIRED OF WASTING MONEY ON

UNPREDICTABLE LEAD SERVICES?

Checkatrade, Bark, Yell... they all promise leads but deliver headaches. High costs, low

quality, long contracts, and zero control.

EXPENSIVE PER LEAD

Paying £50-£150+ per lead with no guarantee of quality or conversion. Costs spiral out of control.

LONG-TERM CONTRACTS

Locked into 12-month contracts with cancellation fees. No flexibility, no escape route.

SHARED LEADS

Competing with 3-5 other businesses for the same lead. Race to the bottom on price.

THERE'S A BETTER WAY.

The Solution

FACEBOOK & INSTAGRAM ADS

BUILT FOR TRADE BUSINESSES

Facebook and Instagram advertising that targets homeowners actively looking for

your services. You own the leads, you control the pipeline.

01

WE BUILD EVERYTHING

Complete campaign setup, ad creative, landing pages, and lead capture systems. Everything you need to start generating leads.

02

WE RUN IT ALL

Daily campaign management, optimization, and lead qualification. You focus on your business, we handle the marketing.

03

YOU DECIDE AFTER 10 LEADS

Only pay once we've delivered 10 qualified leads. If you're not satisfied, you owe us nothing. Zero risk.

RESULTS FROM

REAL TRADE BUSINESSES

Heating engineers, roofers, plumbers, and electricians getting consistent, high-quality

leads every single day.

VERIFIED

VERIFIED

VERIFIED

VERIFIED

VERIFIED

VERIFIED

7+

YEARS EXPERIENCE

In trade marketing

£5M+

AD SPEND MANAGED

Across campaigns

£13M+

REVENUE GENERATED

For clients

7+

AWARDS WON

Industry recognition

REAL PEOPLE.

REAL RESULTS.

We're not a faceless AI business or offshore call center. We're a dedicated team

based in the UK who genuinely care about helping trade businesses succeed.

Our client meet up at Wolverhampton Stadium - Real people, real businesses, real growth

UK-BASED TEAM

All our team members are based in the UK. You'll always speak to someone who understands your market.

DEDICATED SUPPORT

You'll have a dedicated account manager who knows your business and is always available to help.

PROVEN EXPERTISE

7+ years helping trade businesses grow with Facebook & Instagram advertising. We know what works.

READY TO STOP WASTING

MONEY?

Get your first 10 qualified leads completely free. No payment, no risk, no

long-term contract.

NO UPFRONT COST

NO LONG-TERM CONTRACT

CANCEL ANYTIME

The Difference

FRANCTON VS

LEAD AGGREGATORS

See exactly how we compare to Checkatrade, Bark, Yell, and other lead generation

services.

Feature

Francton Media

Checkatrade / Bark / Yell

Cost Per Lead

£10-£20

£100-£150+

Lead Ownership

You own 100%

Shared with 3-5 competitors

Contract Terms

No long-term contract

12+ month contracts

Cancellation

Cancel anytime, no fees

Cancellation fees apply

Lead Quality Control

Daily optimization & filtering

No quality guarantee

Targeting Control

Precise location & demographic targeting

Limited targeting options

Scalability

Scale up/down instantly

Fixed pricing tiers

Setup Time

7-14 days to first lead

Immediate (but low quality)

Transparency

Full campaign access & reporting

Black box—no visibility

Risk

10 free leads before payment

Pay upfront, no guarantees

THE CHOICE IS CLEAR

Lower costs, better quality, full control, and zero risk. Why would you choose anything else?

Feature

Cost Per Lead

Francton Media

£30-£60

Checkatrade / Bark / Yell

£100-£150+

Lead Ownership

Francton Media

You own 100%

Checkatrade / Bark / Yell

Shared with 3-5 competitors

Contract Terms

Francton Media

No long-term contract

Checkatrade / Bark / Yell

12+ month contracts

Cancellation

Francton Media

Cancel anytime, no fees

Checkatrade / Bark / Yell

Cancellation fees apply

Lead Quality Control

Francton Media

Daily optimization & filtering

Checkatrade / Bark / Yell

No quality guarantee

Targeting Control

Francton Media

Precise location & demographic targeting

Checkatrade / Bark / Yell

Limited targeting options

Scalability

Francton Media

Scale up/down instantly

Checkatrade / Bark / Yell

Fixed pricing tiers

Setup Time

Francton Media

7-14 days to first lead

Checkatrade / Bark / Yell

Immediate (but low quality)

Transparency

Francton Media

Full campaign access & reporting

Checkatrade / Bark / Yell

Black box—no visibility

Risk

Francton Media

10 free leads before payment

Checkatrade / Bark / Yell

Pay upfront, no guarantees

THE CHOICE IS CLEAR

Lower costs, better quality, full control, and zero risk. Why would you choose anything else?

Lead Quality

WHAT DO QUALIFIED

LEADS LOOK LIKE?

Real examples of the high-quality leads we deliver to trade businesses every single

day. Detailed information, genuine interest, ready to book.

High Quality

Qualified Lead

Boiler Replacement

Heating Engineer

High Quality

Location

Manchester, M20

Phone

+44 7XXX XXX123

Email

sarah.m***@gmail.com

Customer Message:

"Need urgent boiler replacement. Current boiler is 15 years old and making loud noises. Looking for quotes from Gas Safe engineers. Budget: £2,000-£3,000. Prefer installation within 2 weeks."

Received 2 minutes ago

High Quality

Qualified Lead

Roof Repair

Roofer

High Quality

Location

Birmingham, B15

Phone

+44 7XXX XXX456

Email

james.t***@outlook.com

Customer Message:

"Noticed water damage in ceiling after recent storms. Need professional assessment and quote for roof repair. 3-bed semi-detached house. Available for site visit this week."

Received 15 minutes ago

High Quality

Qualified Lead

Full Rewire

Electrician

High Quality

Location

Leeds, LS6

Phone

+44 7XXX XXX789

Email

michael.p***@yahoo.co.uk

Customer Message:

"Buying a house that needs full rewire. 4-bed Victorian terrace. Looking for certified electrician to provide detailed quote. Planning to start work in March. Budget: £5,000-£7,000."

Received 1 hour ago

HOW LEADS ARE DELIVERED

INSTANT EMAIL

Leads sent to your inbox immediately with all contact details and customer message.

SMS/WHATSAPP ALERTS

Optional SMS/WhatsApp notifications so you never miss a lead, even when you're on-site.

CRM INTEGRATION

Leads can be sent directly to your CRM or job management system for seamless workflow.

Fast response = higher conversion. That's why we deliver leads in real-time, so you can contact customers while they're actively looking for your services.

Credentials

AWARD-WINNING

EXPERTISE

Recognized by industry leaders and trusted by hundreds of trade businesses across

the UK.

£5M+

Ad Spend Managed

Trusted with millions in client budgets

£13M+

Revenue Generated

For trade businesses across the UK

200+

Active Clients

Trade businesses we currently serve

7+

Industry Awards

Recognition for excellence

AWARDS & RECOGNITION

META Business Partner

Official META advertising partner

2023-2026

Best Lead Gen Agency

UK Trade Marketing Awards

2024

Excellence in Digital Marketing

British Business Awards

2023

Top Rated Agency

Trustpilot 4.9/5 Stars

2024

TRUSTED BY TRADE BUSINESSES NATIONWIDE

From sole traders to multi-van operations, we've helped hundreds of heating engineers, roofers, plumbers, and electricians escape expensive lead aggregators and build predictable, scalable pipelines. Our track record speaks for itself.

Common Questions

FREQUENTLY ASKED

QUESTIONS

Everything trade business owners want to know about META advertising and our

risk-free offer.

How long until I see results?

Most clients start seeing qualified leads within 7-14 days of campaign launch. However, we don't charge you until you receive your first 10 qualified leads, so there's zero risk. The timeline depends on your location, service area, and competition, but our average client gets their first lead within the first week.

What if the leads aren't quality?

We only count qualified leads toward your 10 free leads. A qualified lead means someone in your service area who has expressed genuine interest in your specific service (boiler replacement, roof repair, etc.) and provided contact information. If a lead doesn't meet these criteria, it doesn't count toward your 10. After the free period, we continuously optimize campaigns to maintain lead quality.

Do I need to provide ad creative or write copy?

No. We handle everything. Our team creates all ad creative, writes persuasive copy, designs landing pages, and sets up the entire campaign infrastructure. You just need to provide basic information about your business, services, and service area. We'll handle the rest.

How much does it cost after the 10 free leads?

After your risk-free trial, pricing is based on your ad spend budget and our management fee. Most trade businesses invest £500-£2,000/month in ad spend, generating 15-50+ qualified leads depending on your trade and location. Our management fee is transparent and discussed during your consultation. No hidden costs, no surprises.

What trades do you work with?

We specialize in home service trades including heating engineers, boiler installers, plumbers, electricians, roofers, HVAC technicians, bathroom fitters, and similar trades. If you provide residential services that homeowners actively search for, we can help you generate leads.

How is this different from Checkatrade or Bark?

Three major differences: (1) You OWN the leads—no competing with 5 other businesses. (2) Lower cost per lead—typically £30-£60 vs £100-£150+. (3) No long-term contracts—scale up or pause anytime. You control your pipeline instead of renting leads from aggregators.

Do I need a website?

Not necessarily. We can build optimized landing pages as part of your campaign setup. However, if you have an existing website, we can drive traffic there or create dedicated landing pages for specific services to maximize conversion rates.

What's the minimum ad spend required?

We recommend a minimum of £500/month in ad spend to generate meaningful results. This typically produces 10-20 qualified leads depending on your trade and location. Smaller budgets can work, but they limit reach and testing capabilities.

Can I pause or cancel anytime?

Yes. Unlike Checkatrade or other aggregators, there are no long-term contracts or cancellation fees. You can scale up, scale down, or pause campaigns based on your capacity and business needs. Full flexibility.

How do I receive the leads?

Leads are delivered to you in real-time via email, SMS, or directly into your CRM (if you have one). You'll receive the lead's name, contact information, service requested, location, and any additional details they provided. Fast response times improve conversion rates, so we make sure you get leads instantly.

What if I'm already working with another marketing agency?

No problem. Many of our clients come to us after disappointing experiences with other agencies or lead services. We offer a risk-free trial (10 free leads) so you can compare results side-by-side. If we don't deliver better quality leads at a lower cost, you owe us nothing.

Do you work with businesses outside the UK?

Currently, we focus exclusively on UK-based trade businesses. Our targeting strategies, ad creative, and campaign structures are optimized for the UK market. This specialization allows us to deliver better results than generalist agencies.

Award-winning META advertising specialists helping trade businesses escape expensive lead aggregators and build predictable pipelines.

Services

META Advertising

Lead Generation

Campaign Management

Company

About Us

Resources

Contact

+44 7301 949533

Nantgarw, Cardiff CF15, UK

© 2026 FRANCTON MEDIA. ALL RIGHTS RESERVED.

7+ AWARDS WON £13M+ GENERATED

Award-winning META advertising specialists helping trade businesses escape expensive lead aggregators and build predictable pipelines.

Services

META Advertising

Lead Generation

Campaign Management

Company

About Us

Success Stories

Resources

Contact

Contact

+44 7301 949533

Nantgarw, Cardiff CF15, UK

© 2026 FRANCTON MEDIA. ALL RIGHTS RESERVED.

7+ AWARDS WON £13M+ GENERATED